In this digital age where we need to know everything that is going on around us all the time, some mediums may feel a little left behind. But video no longer has that problem. A company called NorthStudio360 has devised a way to shoot 360° video by apparently using six video cameras at once, and with their clever video player, you can control where you want to look while the video plays by just clicking and dragging with your mouse. Red Bull did a project like this a few years ago, strapping a a 360 cam to a hemet and towing surfers into teahupoo, but it didnt have anywhere near the customization of this new instrument. Northstudio360 is mostly marketing their device to tourism and travel sites, but I like the potential in the video below- viewer controlled sports, making it more personal than ever.
(the video may take a bit to load, it’s new technology, be patient)