Trevor Graves

Trevor’s Birthday

Yesterday at nemo we celebrated TG’s Birthday. For Mark Lewman‘s birthday TG decided to hire a Bret Michaels impressionist to serenade him. Mark Lewman vowed he would get him back. So he hired “a walk on the wild side” to bring in an 80lbs albino python. They hid it in the bathroom and told Trevor the pipes burst. He goes running down there to document the destruction. But he found more than water!

Contest: Tell Us What to Do With This Relic!

While doing major re-haul on Nemo’s photo studio, we came across this antique from the 80’s. Back in the day, this Speedotron 2401A strobe pack was the top piece of equipment for professional photographers worldwide. Although it’s now totally busted and probably a little dangerous, we still think it’s a piece of celebrated Trevor-Graves-history. Long story short, we can’t just throw it away. So now we are recruiting you, our devoted readers, to tell us what to do with it! Should we make it into a robot? Get some snowboarders to jib it? Send your best diabolic schemes to, and in 2 weeks we’ll pick the most creative idea to unleash on the speedotron.

Top Secret Project Revealed…

Here at StudioNemo we’ve been working on a top secret project for a few months, the Aries2010 book/time capsule. Nike Snowboarding commissioned Trevor to collaborate on the curation their “history of snowboarding” book/time capsule that was revealed at the opening for the Winter Olympics in Vancouver this last weekend. Artist Brian Elliot‘s time capsule looks incredible. Kari Rowe did an amazing job shooting the time capsule and everything else for the book. Trevor and Jay worked non stop curating and art directing. Here is a taste of what we’ve done behind the scenes….

aries 2010 capsule build from Heather Hanrahan on Vimeo.

Aries_MLS_0298Aries_MLS_0344Aries_MLS_0381Aries_MLS_0478Picture 16Picture 17Picture 18

Vancouver shop The Boardroom is hosting Aries 2010, helping to launch it alongside the 2010 Winter Olympics with events this past Saturday, 13 February 2010 and next Friday, 19 February 2010, which will both feature presentations by snowboarding legends Terry Kidwell, Dano Pendygrass, Ken Achenbach and Barrett Christy.

AIGA PSU college students tour StudioNEMO

Heather and Todd were part of a Nemo Factory tour. It is always fun to give back to the college students in the Portland area!

“This photo changed my life” -Trevor Graves

Trevor came in this morning with this classic Grant Brittian print of Chris Miller. Immediately it caught my eye, I went over to TG and asked what was up with the shot. “This photo changed my life.” is what he says to me. ” You know when you draw an image over and over? It’s like an album cover you really like or something, I must have drawn this image over 100 times.”  I was a bit stunned staring at this photo while listening to TG go on like like a schoolgirl about this photo. This image inspired Trevor graves to pick up a camera, which in turn TG created images that inspired a myriad of shred photogs to do the same (raises hand). It kind of blew my mind for a split second knowing that if Grant never took this photo or if TG never saw this, I and many other photographers may not be doing what we’re doing now. Which makes me realize that inspiring creativity is much more rewarding than dollars and cents, make sense? Heavy stuff, right? Go check out Grants site, see if you can catch the inspiration bug yourself.

Jeff Brushie On VBS TV

Our friends at Vice featured the one and only Jeff Brushie on their Powder & Rails series. The episodes are packed with pictures from Trevor’s history. There are two more episodes coming up next monday and tuesday so keep your eyes peeled, the next two promise even more entertainment.

Trevor Graves does the “Throw Back Retro Show” at FICE


Nemo’s Trevor Graves at FICE in Salt Lake from Dave Allen on Vimeo.

Snowboarding legend Laura Hadar approached about the idea of showing some of the old work at here new high end boutique in Salt Lake City while we are on a photo shoot in Russia for Nike Snowboarding. Salt Lakes finest photog, Andy Wright showed up to share some stories and a beer. 

StudioNemo successfully sells pulverized G10. All goes to a good cause!

If you remember a few weeks ago, Trevor Graves posted his thoughts about Canon’s new Powershot G10. I know I know, you can’t believe someone would ruin such a new camera blah blah. Before you get all in a twist about Trevor’s smash happy video again, remember we put  the smashed cam up for auction?  Well, it sold! We actually donated 100% of the proceeds directly to Boarding for Breast Cancer. We were surprised to even see people bidding on the thing, so we were blown away when 10 bids were placed. It topped out at $300.00. So here is to you anonymous bidder, you will receive your framed hunk of scrap art in a few days to remind you, you rule because you love boobs, and so do we!

Austin Will- Nemo Halloween

Nemo Halloween Party from Austin Will on Vimeo.

Revarie from Vincent Laforet

Revarie is a short film by NYC photographer Vincent Laforet. What makes this film Unique is that it was filmed entirely with Canon’s new EOS 5D Mark II. Which up until recently had just been a DSLR. Now they have added the capabilities of 1080p HD video to its feature list. I think we’ll be seeing more of this crossover of mediums. Which is pretty exciting to think of what is next to come. Who knows any of us photographers could be a closet videographer and we just don’t know it yet! Check out the video on Vincent’s site here.

Maybe you can’t make money doing what you love.


Maybe you can’t make money doing what you love. Is that really the right question to ask yourself?


Today, it is so much easier to get your images out there for the world to see. That hidden talent may find a long tail fan willing to hire you or purchase a print. Awesome.


You have gotten your college degree.


You have done multiple internships.


You have paid your sweat equity assisting asshole shooters just to gain more experience.


When what you do is what you love, you’re able to invest more effort and care and time. That means you’re more likely to win, to gain share, to profit. Being a parent can be what you love in life but it doesn’t pay. Sometimes the price we pay to do the things we love has a price that might be too high to pay. Be careful what you wish for.


The commitment it takes to be a professional photographer is all consuming. Artisans in many ways are selfish little beings. The paycheck as a shooters comes with some strings attached.


The pitfalls:

1. In order to monetize your work, you’ll probably corrupt it, taking out the magic in search of dollars. Eating cake is great; eating cake everyday can be a drag.

2. Attention doesn’t always equal significant cash flow. Be sure you understand the market place in which you are working. Shooting for charitable causes feels right, but it’s hard to pay the rent with a hug.

3. Life will pass you by. That 80th birthday for grandma, a close friends sudden death and even opportunities for a relationship are samples of emotional parts of life that will miss because you are location in a remote place or on a plane going to the remote location. Are you ready and willing to let part of life go by?


Along the way to being that professional, take time to look around you and embrace other ideas that can pay the bills.


Maybe you can’t make money doing what you love (at least what you love right now). But I bet you can figure out how to love what you do to make money (if you choose wisely).


Shoot everything. But don’t wreck your art if it doesn’t lend itself to paying the bills. That would be a tragedy.




Fear and loathing of PHOTOGRAPHY

Many cultures long viewed photographs with fear, worrying that a piece of the soul disappeared when a photo was taken. Never mess with a man’s religion.


Those cultures that retain a belief in ‘sympathetic’ magic (where something that was a part of the person, like nail clippings, hair, blood or even an article of clothing) could be used to cast a spell or curse. A part of the ‘victim’ is essential in creating a ‘voodoo doll’. As a courtesy, it might be nice to let these people own their souls. There are plenty of celebrities giving away their souls as paparazzi “Canon fauder”, get it? Canon….the cameras, forget it, I digress.

Some museums forbid all photography, even without a flash, for no other reason than fear. Clearly a famous painting is worth more than an unknown one–and just as clearly, the artist who painted the image probably wanted other people to see it. There is some evidence that over time the camera flash will degrade the properties of the art work. They may want to protect the right of children is the background of your selfsih shot as illustrated in the post from PhotoShelter. ” If you are on private property and are asked not to take pictures, you are obligated to honor that request. This includes posted signs.”

What a missed oppritunity to have the visitors shooting images of the art work to spread the word of the amazing work. 

Even worse is the hypocrisy of serikotik1970’s on Flickr. It is obvious he broke the rules of the museum and poached a few shots because he felt entitled. He posts them to the Flickr site and locks them down so no one can “steal” them with out his consent. Oh like that is going to work, if someone wants something online it is way to easy to lift it. Wouldn’t it make more sense to properly tag the jpeg and like pollen on a bee, use the audience to spread your creative? You obviously have a need to be acknowledged or you would have gone so far as to put up a PRO Flickr account. I had to do a lot of extra work to get the image I lifted from your Flickr account, to link back to you so you can benefit from anyone in our studionemo audience that may want to work with you at some level.

Back to why I started this post. 

The inspiration for this piece was a photo student inquiring about being “ripped” off by a website that used his photo with out his consent. He felt he was due compensation and maybe rightfully and legal so. If the same situation was looked at differently could it be a positive marketing situation, no money needs to exchange hands let’s face it the fee is so small and by the time Uncle Sam gets his 40%, it wasn’t worth the conversation). Could there be lessons in other industries that would could look at and adapt to photo to help our Fear of being ripped off?


Head into the food court of any mall and the Chinese place will be handing out free sample so of the Orange chicken on a tooth pick. They could charge a quarter for a bite size snack like the candy bar world does, however, they know that once you have the customer in your “web” then the stats go up that they are ready to purchase. With may other choice right there; a lot of energy is used to reel them in for the final sale. Could a web photo usage e considered similar to the Chinese free give away model?

Food Court


Lets look at another similar industry, the music industry. With the MP3 the traditional business model of selling a physical CD has tanked. My friend and business partner at Pamplemoose, Dave Allen has this to say in a post on the Moose, A Five Point Plan to Save the Music Business.


“Free doesn’t mean no money: The music industry should not fear free. It needs to embrace it. The culture of the net is free or at least feeling free. But money can still be made from other sources: everything from advertising supported services, to brands paying for an association with the artists to newspapers paying for giveaway CDs”.


Back to the original situation. Can we look at this web usage as a form of “free” marketing that “reels” a potential customer in for a larger, smarter, business opportunity? The world is a changing market and if we as shooters don’t keep up and leverage new outlets then we get left behind and Darwin-ism puts in our place, out of business.


Here is a short tail to the long tail answer of do I give a photo usage away for free? Any photo posted to any website anywhere should be considered a marketing seed for your photography business. The old cliché goes, you need to spend money to make money, posting a jpeg is nearly free marketing dollars. The jpeg is out there with a hotlink to your website, meta data with your copyright that leads to your website and as a seed, it will populate across the web and lead potential customers to your website, your Chinese food stand. The big sales can be with custom prints, day shoots, and license fees for advertisement needs. The “free” sample actual can be considered as “free” promotions for your photo businesses. It makes sense to kiss the hand that feeds you and not bite it.

This could have been a FREE promo. Don\'t let a false sense of security prevent you from promoting yourself as a photographer.




StudioNemo on!!!

YoBeat recently took a keen eye to StudioNemo, and put up the video from our last art show on their site. We love YoBeat and so should you. They are full of content making fun of a world that takes it’s self too seriously at times, I’m talking of the “action sports” world. Some of you know what I mean. Anyways, Holler at YoBeat!

Powder & Rails on VBS.TV

Powder & Rails is a new video series on VBS.TV. It covers snowboarding’s early days, day-glo and all! With interviews from Pat Bridges of Snowboarder Magazine, Kevin English of HCSC, Nemo’s own Trevor Graves and many more legends in the game! They give the low down on those days of tindy’s, grassers, eggplants and stiffy mute’s! TUNE IN!

Photos of students taking photos of riders in action @ HCSC

Here are a few photos of students of the HCSC Photo Workshop in action capturing the action!

Click the jump for MORE!


FREESTYLIN’ launch party


I grabbed the Canon G9 and headed to Brooklyn Projects opening and launch of the Nemo produced book FREESTYLIN’. Nike SB’s, John Martin asked Nemo creative director Mark Lewman if he could do anything for BMX what would he do. Lewman brought the old band together from the Freestylin’ days and put together an amazing historical outline of the pioneering days of freestyle BMX. Spike Jones and Andy Jenkins collaborated in their original roles and put together the book.

BMX racing will debut in China at the Olympics next month and Nike SB has been doing promotions to bring focus to the new event. Michael Lau designed special limited edition Blazers for the promotion and if you were at the party in LA the he also design two special edition toys and a show box that is so unique and original!

Benjamin Linus of LOST and the Nikon D100 spotting

Benjamin Linus of LOST and the Nikon D100

Do you think money exchanges hands between Benjamin Linus (Michael Emerson) and Nikon on this product placement?

Has the celebrity obsessions have gone too far? It used to be the National Inquire with run out and shoot celebrities sun bathing in the nude, it was understood that the celebrity would sue the publication and the media feeding frenzy that would ensue would propel the actress’ career into high gear! To keep up and contribute the frenzy has launched the BETA site.

The site is full of celebrity profiles, product profiles, movie profiles, and so much more. These Profiles are where you can learn about the associations between your favorite celebrities, entertainment, products, events, and places.

Be the first in your neighborhood to be the ultimate consumer of useless information and gossip!


The 2008 Teva Mountain Games photography competition has evolved into a new and challenging format to truly test a Photographer’s skills. Competitors will have 80 hours to take photos during the Games.

At the conclusion of the Games, photographers will submit their top three photos online to a jury. The photos will be judged on the subject of “Iconic Teva Mountain Games”. The person compiling the top “portfolio” will be awarded the winner. The top three Photographers will be awarded cash and their final work will be displayed on the Teva Mountain Games website and in Outside Magazine!

Don’t miss your chance to shoot some epic mountain scenary and compete for a heft cash purse!

1st – $2500
2nd – $1500
3rd – $1000

More info CLICK HERE

Li Wei – China’s stunt artist

Li Wei

Today’s inspiration was sparked by the travel plans of Nemo Design’s Creative Director, Mark Lewman. He is on a plane today to China to be part of a pre Olympic art show. The “Lightning Bolt” show is supporting Nike’s sponsorship of BMX racing at the 2008 games. The venue is a converted oil tank located in downtown. The curiosity leads me to the work of Li Wei.

As the world gets cluttered with images after image it really does become difficult to stand out and have a signature to work. Li Wei work is a cross between performance art and suicide. In action sports we had an underlying mantra of shut up and put up. Don’t tell me what you are going to do, show me. Li puts himself into the work, literally. He has suspended himself above the Beijing skyline to illustrate his vision. I can’t help but wonder if the adrenaline is a key part of the art.

It is hard to also progress a body of work and continue to re invent your vision. Sally Mann had a difficult transition after her inspiration, her family, grew up. Li seems to have let his thirst for adreline move his work. The simple magicians mirror trick of 2000 has grown into high wire production. For example, the performance/photograph titled Free Degree Over 29th Story (2003), in which Li Wei’s body appears to float from a window on the 29th floor of Beijing’s Jianwai SOHO office complex. In the image, his body is held in gravity-defying suspension. Arms outstretched, body rigidly horizontal, Li appears on the threshold of either soaring miraculously among the skyscrapers of Beijing’s Central Business District, or plummeting gloriously like Evel Knievel.

Li has gone on to exhibit his work internationally, including recent solo exhibitions in Hong Kong, Madrid, Beijing, and Milan.

PHOTO of the DAY – Vincent Skoglund

skateboard the parking garage



Miley Cyrus nude. This is a PR stunt!

“The superficial” ran a piece that came across Jeff’s desk here at Nemo. There is a coming of age story in here. When I was at BIKINI magazine/ Ray Gun (1992) we photographed Alyssa Milano nude in the desert and it was a huge deal. She was a child actor trying to avoid the child actor syndrome and striped for the magazine. It was mild. Her mother was there and knew about the entire shoot and I even wondered if she staged the shoot. Janet Jackson, Lindsay Lohan have all signed deals with the devil to continue their careers. Here we have Hanna Montana aka Miley Cyrus needing to make the transition as well. This is how Hollywood does it people. Her audience is growing and it is sad but true. Jodi Foster made the leap from child star to Oscar winner based on her reputation as an incredible actress. She did it.

Annie Leibovitz issued the following statement to People: “I’m sorry that my portrait of Miley has been misinterpreted. Miley and I looked at fashion photographs together and we discussed the picture in that context before we shot it. The photograph is a simple, classic portrait, shot with very little makeup, and I think it is very beautiful.”

Apparently Disney, who owns Hannah Montana, was not aware of the photos until they appeared on Entertainment Tonight. You know how Disney cares about that wholesome image. They don’t want their young starlets flashing their goods until they’re good and insane. Right, Britney Spears? Now get that kitten out of your mouth. For the last time, putting hot fudge on it doesn’t make it food. You gotta use ketchup.

Nikon D3 vs. Canon EOS3

Canon vs. Nikon

The Story

It wasn’t an intentional test drive for either system… The harsh reality of shooting professionally,  is that ability overcomes harsh situations. This story outlines just such an event. Neither the Nikon D3 vs. Canon EOS3 is my primary system, my main “gun” is the Nikon D2X. Keep in mind, I am an old film guy who has taken on the learning curve of the digital world.

In all fairness to the tech geeks seeking out technical reviews on the camera systems, this story isn’t going to go there. It is more of an emotional walk with the camera systems just as a creative working a brush on their canvas. (more…)

Schlieren photography

Schlieren photography

Schlieren photography was invented in 1864 to detect flaws in glass

‘schliere’ being German for ‘streak’. It is familiar today as a way of visualising shock waves in wind tunnels. The technique relies on the change of refractive index (ability to ‘bend’ light) with density. At its simplest, a parallel beam of light passes through the test area and is focussed onto a knife edge. Any change in air density causes part of the beam to be refracted and to fall above or below the knife edge. This makes that part of the image to appear brighter or darker than the background. Modern systems may use filters in place of the knife edge to make a coloured image.